Planting the Best Food Cart Concept

       Franchising a food cart is a start for you to achieve your dreams but making wrong decision may lead you to the boulevard of broken dreams.To have a successful business, you should know first know what is best for your choice of area. You should also consider other food establishments with in significant distance from where you are planning to set up your cart.

    Main target locations for your cart are near school, MRT/LRT, outside of churches, parks and transportation hub, government facilities and hospitals. You will not set up a cart in a dark and dank, sinister place which only a few people will have access or will dare venture there. ACCESSIBILITY is a major key player in setting up any type of business.

ACCESSIBILITY

Can anybody access the place? Is it easily reachable?

       Accessibility will determine how many potential customer might come to your place; If few people only goes to your area, most likely that you will also have few customer, and vice versa.

SAFETY

It is accessible but is it safe?

       Safety is another deciding factor in play when putting up a food cart. It might be accessible enough but when the sun sets and it gets dark, is the area secure and safe? No customer will pass by near any dangerous place, so having your establishment in a safe environment is a must. It is not only for the customer, but also for the safety of your own establishment and employee. If the area is safe be at daytime or at night then it means that the food cart can still make revenue even after sun down.

COMPETITIONS

Are there other food carts in the area? What might be lacking that the consumers might want?

       Having a competition is not bad; actually, having a good competition might be healthier for your business rather than monopolizing a market. Good competition will bring out the best in you and your staff in managing and directing the course of the business, you will be forced to work harder for you to better out your competitors. But have in mind, too much competitors would be bad for the food cart, if there are 3 carts of the same concept that you plan to put up, then it’s better to think of other concept that you think consumers might want or concepts that are missing in the target market area.

RACR 11/8/2012 @ 0709

-a helpful article brought to you by Franchise-Queen Philippines | #1Dealer of Low-Cost Food Cart Franchise-